Organic LinkedIn strategy and execution for health tech and life sciences brands — where the audience is on the platform, and you need to actually reach them.
For B2B companies in health tech, life sciences, and pharma, LinkedIn is where the audience lives. It's where clinical leaders scroll during conference weeks, where investors look before a call, and where potential hires decide whether your company has a point of view worth working toward.
Most companies either post reactively, inconsistently, or delegate it to someone too junior to write with the authority the subject matter requires. A strategic LinkedIn presence means showing up with a clear point of view, at a consistent cadence, with content that earns attention from an audience that has seen every variety of corporate posting and will scroll past anything that sounds like a press release.
I build the strategy, write the content, and manage the calendar — so you stay visible without the effort of figuring it out as you go.
What's Included
- LinkedIn content strategy and channel positioning
- Company page content management
- Executive thought leadership ghostwriting
- Post copy and content calendar
- Content repurposing from existing assets
- Profile optimization (company + executive)
- Monthly performance reporting
- Platform strategy for Instagram or X (where relevant)
Who It's For
Health tech founders, executives, and marketing teams who know LinkedIn matters but can't consistently produce content that sounds like a person with a real point of view. Best for companies at Series A and beyond, or pre-launch teams building an audience before they go to market.